Children love tea too, and tea makers are taking notice.
Market research firm Packaged Facts recently reported that instant and ready-to-drink teas look great from a child’s point of view, making them something parents are throwing in their shopping carts more often,
Packaged Facts took a closer look at the tea market, projecting it to reach $25 billion by the end of the year. Supermarkets alone are estimated to bring in $2.8 billion by the end of 2014, and convenience stores are close behind with $1.5 billion. RTD iced tea is a particular area of note in households with children. While that segment has grown 5% among adults in the last four years, those with children have an even higher usage point.
The firm’s Food Shopper Insights Survey found that two-thirds of shoppers with children said that what their kids ask for in grocery store aisles definitely influence what they buy. Therefore, tea makers naturally are gearing marketing efforts more towards kids. RTD tea sizes, kid-friendly packaging and unique ingredients are just a few recent innovations.
With attractive packaging, Honest Honey Green Tea is USDA organic and gluten-free. Varieties include lemon tea, sweet tea, peach white tea and half and half.
Including something that parents will like, FUZE’s Green Tea Honey & Ginseng is packed with Vitamins, A, C and E and green tea flavonoids. The tea is part of a collection of teas and juice drinks with a natural flavor blend.
Fall is fast approaching, therefore it’s time to reflect upon some of the hot summer trends that swept this year’s Fancy Food Show.
CandyIndustry.com reports that this year’s show was the largest ever, with a record breaking 2,700 exhibitors. Sales are up in the gourmet food industry, with an 18.4% leap in the past two years.
Three hundred new exhibitors hit the show floor and contributed to the spirited, smoky, fiery, coconut and s’more trends of the season. Candy Industry chose several products that were breaking boundaries while staying on trend. Several are sweetened with honey.
Quin Candy goes the traditional route with handmade products using real purees and minimal locally-sourced ingredients, including honey. A new twist on the old happens when trendy flavors are added, including blackberry tangerine, lemon tangerine and smoked cola.
Oregon Distillers Collection offers three truffles made with honey in its Moonstruck Collection: Honey Vanilla Caramel, Sea Salt Vanilla Caramel Milk Chocolate and Pure Gold Truffle. Items in the collection stay on trend with paired with spirit-infused chocolates.
Two of Mediterra’s new nutrition bar sets introduced at the show are made with honey. They include four varieties: Orange & Honey and Pistachio & Honey, made with Greek honey and Cherry & Pistachio and Apricot & Pistachio. All bars in the lineup are inspired by a Mediterranean diet: sundried fruits, whole grains and Greek honey.
Southern Gold is Lazy Magnolia’s Golden Honey Ale.
Brewed with locally-produced honey, the light-bodied brew was designed specifically for the city of Hattiesburg, Miss. due to the warm climate of the area. The ale, released in 2007, is noted by its smooth character and gentle, sweet, honey finish.
Lazy Magnolia is Mississippi’s oldest packaging brewery, founded in 2003. Distribution area includes parts of the South and the Midwest. The brewery is dedicated to providing the best possible products with its Southern heritage leading the way.
This new Strongbow Honey & Apple Hard Cider from Heineken blends fresh culinary apples with honey. It contains 5% alcohol by volume and offers fewer than 200 calories in each 11.2-ounce bottle.
Gerard Adriaan Heineken first brewed Heineken in 1873. Since 1975, most Heineken beer has been brewed at the Heineken brewery in Zoeterwoude, Netherlands. In 2011, total production of all Heineken-owned companies globally was 16.46 liters.
Traditional favorites mixed with new faces marked the Top 100 beverage companies of 2013, just named by Beverage Industry Magazine.
As with last year, honey is prevalent in many of the top five companies’ products, including The Coca-Cola Co., which reclaimed the No. 1 spot with more than $46 billion in sales.
Coca-Cola manufactures Odwalla, Honest Tea, Core Power and Fuze, which all contain honey in their products.
Anheuser-Busch InBev also held fast at No. 2, thanks in part to Michelob’s Honey Lager. PepsiCo Inc. and Nestle SA came in third and fourth, respectively. PepsiCo produces Lipton Honey Tea and SoBE Honey Green Tea. Nestle keeps it sweet with Sweet Leaf’s Mint & Honey Green Tea.
Rounding out the top five is Heineken N.V., based out of Amsterdam, and the company’s Strongbow Honey & Apple Hard Cider is a new fan favorite in the United States.
For a full list of the Top 100 beverage companies, visit http://www.bevindustry.com/top100-2013.